| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | 9-316-086 | Longchamp | Avery, Jill;Junker, Tonia;Beyersdorfer, Daniela | Marketing | Brand Marketing Strategy( NA ) |
| 2 | 9-518-105 | Global Brand Management of Anheuser Busch InBev''s Budweiser | Avery, Jill | Marketing | Brand Marketing Strategy( NA ) |
| 3 | 9-522-051 | Farfetch: Digital Transformation for Luxury Brands | Gupta, Sunil;Avery, Jill;Corsi, Elena;Gabrieli, Federica | Marketing | Brand Marketing Strategy( NA ) |
| 4 | 520C01 | ASICS | | Other | Brand Marketing Strategy( NA ) |
| 5 | 521C08 | La Roche-Posay: GROWING L'Oreal's Active Cosmetics Brand, Chinese Version | | Other | Brand Marketing Strategy( NA ) |
| 6 | 711462 | Cola Wars Continue: Coke and Pepsi in 2010 | | Other | Brand Marketing Strategy( NA ) |
| 7 | 9-520-C01 | ASICS | | Other | Brand Marketing Strategy( NA ) |
| 8 | 9-521-c08 | 理膚泉 | | Other | Brand Marketing Strategy( NA ) |
| 9 | 9-714-C04 | COLA WARS CONTINUE: COKE AND PEPSI IN 2010, CHINESE VERSION | David B. Yoffie,Renee Kim | Other | Brand Marketing Strategy( NA ) |